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The fitness & strength products & gear recommended on podcasts

Every product genuinely recommended on episodes about fitness & strength, ranked by how often it came up. Each one links to the quote, the host and the exact moment in the episode.

Of 392 fitness and strength product mentions, creatine unsurprisingly tops the list at 33, with Tesla at 30 and Pure Encapsulations Macular Support at 16. Not every top pick here is actually a supplement.

Every product was named by a real host or guest, and each entry links to the exact moment on YouTube.

#1 · Creatine

Momentous · Product · 33 endorsements

The endorsement here comes from Joe Rogan, on Joe Rogan Experience #2480 - Arsenio Hall in 2026. That episode features Arsenio Hall, Legendary comedian and former late-night host whose self-titled syndicated show (1989-1994) loosened the stiff talk-show format and famously hosted Bill Clinton playing saxophone. He is on a tour promoting his memoir, 'Arsenio.'. In total it earned 33 separate on-air endorsements across 4 different shows (Andrew Huberman, Diary of a CEO, Joe Rogan, Tim Ferriss).

“creatine is not just a supplement for muscles. Creatine is actually a really good cognitive function supplement... it's great for everybody.” — Joe Rogan 00:09:50
Every mention & where to get it

#2 · Tesla

Tesla · Product · 30 endorsements

Recommended by Joe Rogan on Joe Rogan Experience #2498 - Brendan Schaub. That episode features Brendan Schaub, Former UFC heavyweight turned comedian, podcaster, and car-show host. Longtime Rogan friend now hosting an automotive series, 'Gearheads Gone Wild,' on Tubi. In total it earned 30 separate on-air endorsements across 4 different shows (Diary of a CEO, Joe Rogan, Lex Fridman, Tim Ferriss).

“I'm really bummed out that Tesla canled the Model S... I drive it all the time. I love it. with all the cars you have.” — Joe Rogan 02:07:52
Every mention & where to get it

#3 · Magnesium threonate

various · Product · 22 endorsements

Dr David Unwin brought this up on Fatty Liver Expert: The Toxic Ingredient Silently Filling Your Liver With Fat - (2026-05-18). Dr is A long-serving NHS GP near Liverpool, named one of the UK's top 10 most influential doctors in 2018, known as 'lowcarbGP'. He pioneered using low-carbohydrate diets to put type 2 diabetes into drug-free remission and co-founded the Public Health Collaboration charity. In total it earned 22 separate on-air endorsements across 4 different shows (Andrew Huberman, Diary of a CEO, Joe Rogan, Tim Ferriss).

“magnesium supplementation for most people... In myself, it was magic at getting rid of muscle cramps. I sleep a lot better.” — Dr David Unwin 01:51:22
Every mention & where to get it

#4 · Pure Encapsulations Macular Support

Pure Encapsulations · Product · 16 endorsements

The endorsement here comes from Joe Rogan, on Joe Rogan Experience #2515 - Chase Hughes in 2026. That episode features Chase Hughes, Behavior, influence and interrogation expert who trains military psyops, runs the YouTube channel The Behavior Panel, and built a SciOps-scoring tool and a daily news show (Station One). In total it earned 16 separate on-air endorsements across 2 different shows (Joe Rogan, Tim Ferriss).

“I take this uh no affiliation. I don't work with them or anything, but it's called uh Pure Encapsulations Macular Support. They have a supplement for it. I take those.” — Joe Rogan 01:29:17
Every mention & where to get it

#5 · Alpha Brain

Onnit · Product · 14 endorsements

Recommended by Shane Smith on Joe Rogan Experience #2214 - Shane Smith. Shane is Co-founder of Vice Media, longtime investigative journalist now hosting the podcast 'Shane Smith Has Questions'. In total it earned 14 separate on-air endorsements across 2 different shows (Diary of a CEO, Joe Rogan).

“by the way you sent me and I loved them which ones did you alpha brain... that's alpha brain is the new tropic... I loved it” — Shane Smith 02:05:05
Every mention & where to get it

#6 · BPC-157

BPC-157 (peptide) · Product · 14 endorsements

Joe Rogan brought this up on Joe Rogan Experience #2440 - Matt Damon & Ben Affleck (2026-01-16). That episode features Matt Damon & Ben Affleck, Oscar-winning actors, longtime friends and creative partners since Good Will Hunting, and co-founders of the production company Artists Equity. They were promoting their Netflix film The RIP, directed by Joe Carnahan. In total it earned 14 separate on-air endorsements across 2 different shows (Joe Rogan, Tim Ferriss).

“The Wolverine stack. BP157 and TB500... If you ever get injured, get immediately on BP157 and TB500.” — Joe Rogan 02:06:04
Every mention & where to get it

#7 · Porsche 911 Turbo S

Porsche · Product · 14 endorsements

The endorsement here comes from Joe Rogan, on Joe Rogan Experience #2202 - Tom Segura in 2024. That episode features Tom Segura, Stand-up comedian, podcaster (Your Mom's House, Two Bears One Cave), and author shooting a new comedic dark-anthology series for Netflix in Austin. It has been genuinely recommended 14 times on the show.

“my most fun car to drive is actually the most engaging car is my little air cooled 964 that Porsche RS America” — Joe Rogan 01:16:32
Every mention & where to get it

#8 · Eight Sleep

Eight Sleep · Product · 13 endorsements

Recommended by Tommy Wood on How to Future-Proof Your Brain from Dementia — Dr. Tommy Wood. That episode features Dr. Tommy Wood, Physician-scientist and researcher studying brain health, neonatal brain injury, and dementia prevention; author of the forthcoming book The Stimulated Mind; trained partly in Norway with an athletic background as a rower and strongman competitor. In total it earned 13 separate on-air endorsements across 5 different shows (Andrew Huberman, Diary of a CEO, Joe Rogan, Lex Fridman).

“a recent purchase was an eight sleep, which has been amazing cuz I tend to get quite hot when I sleep. That's helped a bunch.” — Tommy Wood 01:39:51
Every mention & where to get it

#9 · Claude

Anthropic · Product · 12 endorsements

Dean Radin brought this up on Joe Rogan Experience #2513 - Dean Radin (2026-06-11). Dean is Chief scientist at the Institute of Noetic Sciences and a former researcher on the government's classified Stargate psychic-spying program. He holds degrees in electrical engineering and experimental psychology and is the author of 'The Science of Magic.'. In total it earned 12 separate on-air endorsements across 5 different shows (Andrew Huberman, Diary of a CEO, Joe Rogan, Lex Fridman).

“I can say as a scientist that AI is making my job much much much easier. So I use claude code a lot. We use it also in our genetic research.” — Dean Radin 02:09:11
Every mention & where to get it

#10 · Whoop

WHOOP · Product · 12 endorsements

The endorsement here comes from Joey Diaz, on Joe Rogan Experience #2512 - Joey Diaz in 2026. Joey is Cuban-American stand-up comedian, actor (The Longest Yard), and podcaster known for wild storytelling. A longtime friend of Joe Rogan and fixture of the old Comedy Store scene. In total it earned 12 separate on-air endorsements across 3 different shows (Diary of a CEO, Joe Rogan, Tim Ferriss).

“I got the whoop. I need it. Makes a difference. Six and a half. Don't cut it. I need eight now.” — Joey Diaz 00:48:00
Every mention & where to get it

#11 · Apigenin

various supplement brands · Product · 12 endorsements

Recommended by Andrew Huberman on Essentials: Sleep Toolkit for Optimizing Sleep & Sleep-Wake Timing. That episode features None (solo episode), Andrew Huberman is a professor of neurobiology and ophthalmology at Stanford School of Medicine and host of the Huberman Lab podcast; this Essentials episode is a solo distillation of his sleep science tools. In total it earned 12 separate on-air endorsements across 2 different shows (Andrew Huberman, Tim Ferriss).

“the three main supplements in that category or that kit of sleep supplements ... are magnesium thriionate ... apagenine ... and theonine.” — Andrew Huberman 00:25:24
Every mention & where to get it

#12 · Maui Nui Venison

Maui Nui Venison · Product · 10 endorsements

Tim Ferriss brought this up on Supplements I’m Taking, Training for Mental Performance, AI Tools, Recovering fr (2025-09-10). Tim is Author, angel investor, and host of The Tim Ferriss Show; creator of the Coyote card game with Exploding Kittens and founder of the Saisei (SCI) Foundation funding mental-health science. In total it earned 10 separate on-air endorsements across 2 different shows (Joe Rogan, Tim Ferriss).

“one of the largest investors in Maui new venison which is the sort of most nutritious red meat you can purchase on the planet arguably” — Tim Ferriss 01:02:44
Every mention & where to get it

#13 · Alpha-GPC

Momentous · Product · 10 endorsements

The endorsement here comes from Andrew Huberman, on Controlling Your Dopamine for Motivation, Focus & Satisfaction | Huberman Lab Es in 2025. That episode features Andrew Huberman (solo), Professor of neurobiology and ophthalmology at Stanford School of Medicine and host of the Huberman Lab podcast. This is a solo Essentials episode. In total it earned 10 separate on-air endorsements across 4 different shows (Andrew Huberman, Joe Rogan, Lex Fridman, Tim Ferriss).

“I will take 500 mg of PEA and I'll take 300 mg of alpha-GPC. It leads to a sharp but very transient increase in dopamine” — Andrew Huberman 00:31:10
Every mention & where to get it

#14 · Foundation Cigars

Foundation Cigars · Product · 10 endorsements

Recommended by Joe Rogan on Joe Rogan Experience #2511 - Terry Bradshaw. That episode features Terry Bradshaw, Four-time Super Bowl-winning Pittsburgh Steelers quarterback, Hall of Famer, longtime Fox NFL broadcaster, and now a horse/cattle breeder, motivational speaker, and founder of Bradshaw Bourbon. It has been genuinely recommended 10 times on the show.

“Shout out to Foundation Cigars. This is called the Tabernacle. I'll have him send you a box. He's a friend of the show.” — Joe Rogan 00:16:11
Every mention & where to get it

#15 · Morozko Forge cold plunge

Morozko Forge · Product · 10 endorsements

Benjamin Bikman brought this up on Insulin Expert: How To 'Drain' Your Liver of Fat (Do This!) (2026-01-08). That episode features Dr. Benjamin Bikman, One of the world's leading metabolic and fat-cell scientists, a professor whose lab studies insulin resistance, ketones, and obesity. Returning guest and advocate of low-carb/ketogenic approaches to metabolic health. In total it earned 10 separate on-air endorsements across 2 different shows (Diary of a CEO, Joe Rogan).

“I have an ice bath on my back patio, a Maroska Forge, and I love it. It is spectacular.” — Benjamin Bikman 00:56:30
Every mention & where to get it

#16 · Samsung Galaxy S24 Ultra

Samsung · Product · 10 endorsements

The endorsement here comes from Joe Rogan, on Joe Rogan Experience #2276 - Felipe Esparza in 2025. That episode features Felipe Esparza, Stand-up comedian, Last Comic Standing winner, and host of the 'What's Up Fool?' podcast. His Netflix special 'Raging Fool' is out now. In total it earned 10 separate on-air endorsements across 2 different shows (Joe Rogan, Lex Fridman).

“Still rocking the Samsung I love it I love when a comic holds out and doesn't go iPhone” — Joe Rogan 01:25:40
Every mention & where to get it

#17 · Waking Up

Sam Harris · Product · 9 endorsements

Recommended by Tim Ferriss on How to Thrive in an AI World, Tips for Life’s Darkest Hours, & The Art of Sabbat. That episode features Matt Mullenweg, Co-founder of WordPress (runs over a third of all websites) and founder/CEO of Automattic, the open-source company behind WooCommerce, Tumblr, Day One, and the Texts messaging app. In total it earned 9 separate on-air endorsements across 3 different shows (Andrew Huberman, Lex Fridman, Tim Ferriss).

“first thing you do is you're going to do 30 days of the introductory course on the Waking Up app from Sam Harris.” — Tim Ferriss 01:59:46
Every mention & where to get it

#18 · Reveri

Reveri · Product · 9 endorsements

Andrew Huberman brought this up on AMA #14: 2023 Philanthropy, Evening Routine, Light Therapy, Health Metrics & Mor (2023-12-31). Andrew is Professor of neurobiology and ophthalmology at Stanford School of Medicine and host of the Huberman Lab podcast. This is a solo year-end AMA for premium channel members. In total it earned 9 separate on-air endorsements across 3 different shows (Andrew Huberman, Lex Fridman, Tim Ferriss).

“revery is great for this purpose and you might think hypnosis that's wacky or that's magic carpet stuff but it's not this is hypnosis” — Andrew Huberman 00:41:05
Every mention & where to get it

#19 · LMNT (Element)

LMNT · Product · 9 endorsements

The endorsement here comes from Cameron Hanes, on Joe Rogan Experience #2514 - Cameron Hanes in 2026. Cameron is Elite bowhunter, endurance athlete and author known for the 'Keep Hammering' ethos, extreme marathon and ultra running, and advocacy for public land conservation. In total it earned 9 separate on-air endorsements across 5 different shows (Andrew Huberman, Diary of a CEO, Joe Rogan, Lex Fridman).

“it changed for me when I started using element. when I started pro throwing element in my water when I was out there. Giant difference.” — Cameron Hanes 02:51:34
Every mention & where to get it

#20 · Origin

Origin USA · Product · 9 endorsements

Recommended by Joe Rogan on Joe Rogan Experience #2304 - Gary Brecka. That episode features Gary Brecka, Human biologist, longevity/biohacking entrepreneur, and co-founder of 10X Health System. A former life-insurance mortality researcher, he now advises the MAHA movement and promotes supplement and methylation-based health protocols. It has been genuinely recommended 9 times on the show.

“He runs with Origin jeans. Have you ever used those stretchy jeans that Origin makes? They're great. They're basically sweatpants.” — Joe Rogan 01:41:23
Every mention & where to get it

#21 · Oura Ring

Oura · Product · 9 endorsements

Dr. Michael Breus brought this up on Sleep Doctor: If You Wake Up At 3AM, DO NOT Do This! (2026-02-09). Dr. is A clinical psychologist and sleep specialist of 26 years known as 'The Sleep Doctor.' He is one of only 168 people to pass the medical sleep boards without attending medical school, popularized the chronotype framework, and claims to have discovered a fourth chronotype (the dolphin). In total it earned 9 separate on-air endorsements across 4 different shows (Diary of a CEO, Joe Rogan, Lex Fridman, Tim Ferriss).

“I think the aura ring probably does the best job. I really don't think they've gotten there quite yet because depth of sleep is based on brain waves.” — Dr. Michael Breus 01:47:07
Every mention & where to get it

#22 · Blue Cube cold plunge

Blue Cube · Product · 8 endorsements

The endorsement here comes from Joe Rogan, on Joe Rogan Experience #2323 - Guy Fieri in 2025. That episode features Guy Fieri, Spiky-haired Food Network superstar behind Diners, Drive-Ins and Dives, Guy's Big Bite, and Tournament of Champions. A self-taught chef turned restaurateur, brand-builder (Knuckle Sandwich, Flavor Town), and major philanthropist for first responders, veterans, and the disabled. It has been genuinely recommended 8 times on the show.

“If you want the mental benefits... then I would recommend doing that. If you're one of those people that really enjoys torturing themselves, get a blue cube.” — Joe Rogan 01:13:09
Every mention & where to get it

#23 · NMN (nicotinamide mononucleotide)

(NAD precursor supplement) · Product · 8 endorsements

Recommended by David Sinclair on Essentials: The Biology of Slowing & Reversing Aging | Dr. David Sinclair. That episode features Dr. David Sinclair, Harvard Medical School geneticist and a leading aging researcher whose lab studies sirtuins, NAD, and epigenetic reprogramming. Known for the claim that aging is a disease that can be slowed and even reversed. In total it earned 8 separate on-air endorsements across 3 different shows (Andrew Huberman, Diary of a CEO, Joe Rogan).

“I take a precursor to NAD called NMN, and the body uses that to make the NAD molecule in one step.” — David Sinclair 00:25:17
Every mention & where to get it

#24 · Peloton

Peloton · Product · 8 endorsements

Rich Barton brought this up on How Rich Barton Built Expedia and Zillow — Audacious Goals, Provocation Marketin (2025-04-17). Rich is Serial entrepreneur and investor who founded Expedia (incubated inside Microsoft), Zillow, Glassdoor, and Avvo, and sits on the boards of Netflix and others; known for 'provocation marketing' and building consumer-facing digital marketplaces. In total it earned 8 separate on-air endorsements across 4 different shows (Andrew Huberman, Diary of a CEO, Joe Rogan, Tim Ferriss).

“My knees kind of are not great running, but a softer treadmill works, but the Pelaton is my favorite one there.” — Rich Barton 01:40:29
Every mention & where to get it

#25 · Toyota Land Cruiser

Toyota · Product · 8 endorsements

The endorsement here comes from Joe Rogan, on Joe Rogan Experience #2487 - Action Bronson in 2026. That episode features Action Bronson, Albanian-American rapper, chef, and TV host (Vice's 'F*ck, That's Delicious' and 'Ancient Aliens' fan-host) known for his food obsession, multi-hobby lifestyle, and larger-than-life personality. It has been genuinely recommended 8 times on the show.

“I have a '95 Land Cruiser. I love those things. Land Cruisers is that they all had solid axles front and rear.” — Joe Rogan 02:01:18
Every mention & where to get it

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