This product by Vivobarefoot has come up 3 times across 2 different shows: Diary of a CEO, Joe Rogan. 3 of those mentions were genuine on-air recommendations, not just passing references. The people who brought it up: Daniel Lieberman, Joe Rogan, Paul Rosolie. The earliest mention we indexed is from 2023-07-10 and the most recent from 2025-10-15. Every occurrence below links to the episode page and to the exact second it was said on YouTube.
Every time it came up
Joe Rogan Experience #2393 - Bryan Callen
“You use some of those like Vivo barefoot shoes and pull a sled. You'll get stronger. You'll feel every little part of your foot”— Joe Rogan
The guest here is Bryan Callen: Stand-up comic, actor (The Hangover, MADtv) and longtime Rogan friend, dropping his new YouTube special 'False Gods.' A fixture of the Austin comedy scene and a frequent JRE guest. Joe Rogan and Bryan Callen riff for nearly three hours on training at 58, boxing greatness, drug policy, Epstein, and comedy-world feuds.
Joe Rogan Experience #2209 - Paul Rosolie
“those dudes at Vivo barefoot I use their stuff all the time so they're my first sponsor those Barefoot hiking boots are legit the ones they make they're legit”— Paul Rosolie
The guest here is Paul Rosolie: Conservationist, author, and founder of Jungle Keepers who has spent ~20 years protecting the Peruvian Amazon rainforest. Amazon conservationist Paul Rosolie tells Joe Rogan about saving rainforest, surviving deadly expeditions, uncontacted tribes, and getting 'cancelled' over Elon.
Harvard Professor: REVEALING The 7 Big LIES About Exercise, Sleep, Running, Cancer & Sugar!!!
“there's a Vivo barefoot. Um yeah, I I wear the same shoes... great shoes. Yeah, those are wonderful shoes... exactly the kind of shoes that will help strengthen your feet”— Daniel Lieberman
The guest here is Daniel Lieberman: Evolutionary biologist and professor at Harvard University; author of Exercised and The Story of the Human Body, known for studying how humans evolved to move and how that relates to modern health and disease. Harvard evolutionary biologist Daniel Lieberman busts common myths about exercise, sleep, running, cancer and sugar.
