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Book · recommended on 5 episodes

This Is Marketing

Seth Godin ISBN 0525540830

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This book by Seth Godin has come up 5 times on Tim Ferriss. One of those mentions was a genuine on-air recommendation, not just a passing reference. The people who brought it up: Danny Meyer, Tim Ferriss. The earliest mention we indexed is from 2020-10-29 and the most recent from 2024-06-19. Every occurrence below links to the episode page and to the exact second it was said on YouTube.

Every time it came up

Guest's own workTim Ferriss

Seth Godin and Dr. Sue Johnson - The Tim Ferriss Show

“author of of 21 International bestsellers including Purple Cow lynchpin the dip this is marketing and his new book the song of significance”— Tim Ferriss

The guest here is Seth Godin and Dr. Sue Johnson: Seth Godin is an entrepreneur, speaker, and author of 21 international bestsellers including Purple Cow, Linchpin, and This Is Marketing; Dr. Sue Johnson was a leading innovator in couples therapy and adult attachment and the primary developer of Emotionally Focused Therapy (EFT), author of Hold Me Tight. Tim Ferriss 10-year combo episode pairing marketer Seth Godin on doing meaningful work with Dr. Sue Johnson on the science of love and attachment.

00:08:502024-06-19
Guest's own workTim Ferriss

How to Overcome Resistance — Seth Godin

“Seth's books include tribes Purple Cow lynchpin the dip and this is marketing Seth writes one of the most popular marketing blogs in the world”— Tim Ferriss

The guest here is Seth Godin: Author of 21 international bestsellers (Purple Cow, Linchpin, The Dip, This Is Marketing), prolific daily blogger, and founder of altMBA, Squidoo, and Yoyodyne. Seth Godin walks with Tim Ferriss explaining how to write short, ship daily, and beat creative resistance.

00:04:432024-04-04
Guest's own workTim Ferriss

Seth Godin on Choosing Your Attitude and Overcoming Rejection

“Seth's books include Tribes, Purple Cow, Lynchpin, The Dip, and This Is Marketing.”— Tim Ferriss

The guest here is Seth Godin: Author of 21 international bestsellers (Tribes, Purple Cow, This Is Marketing), popular marketing blogger, founder of altMBA, Squidoo, and Yoyodyne, and creator of The Carbon Almanac. His latest book is The Song of Significance: A New Manifesto for Teams. Seth Godin tells Tim Ferriss that attitude is the one thing we choose, and meaning beats hustle.

00:00:352023-05-17
RecommendedTim Ferriss

Danny Meyer, Founder of Shake Shack — How to Win, The 4 Quadrants of Performance, and More

“I love Seth Godin's books... probably the one that I've given the most is This Is Marketing”
“I love Seth Godin's books. And I would say that I've given many of his books, but probably the one that I've given the most is This Is Marketing.”— Danny Meyer

The guest here is Danny Meyer: Founder and chairman of Union Square Hospitality Group (Gramercy Tavern, The Modern, Maialino) and founder of Shake Shack; author of the bestseller Setting the Table. Shake Shack founder Danny Meyer on hospitality, hiring, firing, killing the tipping system, and learning your business.

01:41:482023-04-06
Guest's own workTim Ferriss

Seth Godin on The Game of Life, The Value of Hacks, and Overcoming Anxiety | The Tim Ferriss Show

“including tribes purple cow lynchpin the dip and this is marketing he writes daily at seth's dot blog”— Tim Ferriss

The guest here is Seth Godin: Author of 19 international bestsellers including Tribes, Purple Cow, Linchpin, and This Is Marketing, and writer of one of the world's most popular daily blogs. He founded the altMBA and the Akimbo workshops, and his newest book is The Practice: Shipping Creative Work. Seth Godin on shipping creative work, ignoring outcomes, reframing anxiety, and using constraints, generosity, and practice to make magic.

00:00:002020-10-29