
Eric Ries ISBN 4822248976
Find it on AmazonAffiliate link — we may earn a commission at no extra cost to you.
This book by Eric Ries came up once on Tim Ferriss in the episodes we index. That mention was a genuine on-air recommendation, not just a passing reference. The people who brought it up: Sam Corcos. Every occurrence below links to the episode page and to the exact second it was said on YouTube.
"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy.
“One of the books that I find myself frequently coming back to is The Lean Startup... It's a classic. I probably reread it every one to two years”— Sam Corcos
The guest here is Sam Corcos: Co-founder and CEO of Levels (continuous glucose monitoring company); remote-first operator who has worked with the same executive assistant, Lori, for 10 years and now uses four EAs personally. Levels CEO Sam Corcos gives Tim Ferriss a tactical guide to delegation, async work with EAs, and calendar-based time management.
26× recommendedTom O'Neill
17× recommendedSteven Pressfield
17× recommendedS.C. Gwynne
16× recommendedMarcus Aurelius
16× recommendedViktor Frankl
15× recommendedBrian Muraresku