Home Books Creative Selection
Creative Selection cover
Book · recommended on 1 episode

Creative Selection

Ken Kocienda ISBN 9781529011845

Find it on Amazon

Affiliate link — we may earn a commission at no extra cost to you.

This book by Ken Kocienda came up once on Lex Fridman in the episodes we index. That mention was a genuine on-air recommendation, not just a passing reference. The people who brought it up: Dan Kokotov. Every occurrence below links to the episode page and to the exact second it was said on YouTube.

What it is

Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the drawing board. Creative Selection recounts the life of one of the few who worked behind the scenes, a highly-respected software engineer who worked in the final years of the Steve Jobs era: the Golden Age of Apple.

Every time it came up

RecommendedLex Fridman

Dan Kokotov: Speech Recognition with AI and Humans | Lex Fridman Podcast #151

“it's kind of a great book actually”
“there's that book uh creative selection i don't know if you read it by a apple engineer named ken cocienda it's kind of a great book actually”— Dan Kokotov

The guest here is Dan Kokotov: VP of Engineering at Rev.ai, the speech-to-text company behind Rev.com's human captioning/transcription and its ASR engine. A programmer-turned-manager who immigrated from Russia in 1991. Rev's VP of engineering explains how AI and human transcribers combine to build the world's best speech-to-text engine.

00:44:582021-01-04