Book · recommended on 2 episodes
Blue Ocean Strategy
W. Chan Kim and Renee Mauborgne
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W. Chan Kim and Renee Mauborgne
Find it on AmazonAffiliate link — we may earn a commission at no extra cost to you.
This book by W. Chan Kim and Renee Mauborgne has come up 2 times on Tim Ferriss. 2 of those mentions were genuine on-air recommendations, not just passing references. The people who brought it up: Tim Ferriss. The earliest mention we indexed is from 2023-11-02 and the most recent from 2024-01-24. Every occurrence below links to the episode page and to the exact second it was said on YouTube.
“One would be Blue Ocean Strategy, I mentioned it before. Excellent book. Excellent, excellent book. How can you be a category of one?”— Tim Ferriss
The guest here is Noah Kagan: Founder/CEO of AppSumo (about $80M/year), former employee #30 at Facebook and #4 at Mint.com, YouTuber with a million subscribers, and author of Million Dollar Weekend. Noah Kagan and Tim Ferriss break down launching a million-dollar business in a weekend through asking, presales, and cheap validation.
“blue ocean the Blue Ocean strategy also a great book worth reading that gets more into this concept but which was a test case story”— Tim Ferriss
The guest here is Guy Laliberte: Founder of Cirque du Soleil, One Drop Foundation, and Lune Rouge; former street performer, fire breather, and accordion player who built the world's largest theatrical circus company before selling it in 2015. Cirque du Soleil founder Guy Laliberte tells Tim Ferriss how a busker built a billion-dollar entertainment empire from the streets.
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